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6 ways a blog can help your business
Your business is ready for action – you’ve executed your business plan, purchased all your supplies and overhead, designed business cards, have a website and social media presence that’s true to your brand, but your phone still isn’t ringing. Implementing a strategic digital marketing plan, with blogging as a key feature, can help solve this problem. According to an analysis by Hubspot, 80% of companies that saw an increase in customers use blogging in their digital marketing strategy, furthermore 69% of companies say a successful blogging campaign increased their lead generation. Blogging is a multi-purpose tactic in digital marketing Assists SEO efforts Blogging is one of the most effective tools…
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How to negotiate an entry level job offer
Many job searchers make the mistake of accepting the first job offer they receive, without doing any research on how essential negotiating your salary is. This is especially true for recent graduates; fewer than half report attempting to negotiate a first job offer. Despite this, most employers are willing to negotiate their first offer; reports show that 74% of employers are able to improve their initial salary offer. It can be anxiety-inducing to engage in job negotiations, however, when approaching how to negotiate your salary, it’s important to remember that you would not have received an offer if the company was not interested in hiring you. This is one of…