Blog
My blog is a library of content focused primarily on digital marketing and how it can help optimize your digital presence to generate website visitors, increase brand awareness and loyalty, and ultimately increase your businesses’ leads. I also write about journalism, creative writing, mental health, and other related areas at times.
Digital Marketing: Agency v. Freelancer
Every business owner knows that a strong digital marketing approach is essential in our internet driven world, and there comes a time when every business is asking themselves “How do I update my businesses’ online presence?”. Perhaps a photographer in Tampa, FL needs an online portfolio created, or a cleaning business that is opening in…
6 ways a blog can help your business
Your business is ready for action – you’ve executed your business plan, purchased all your supplies and overhead, designed business cards, have a website and social media presence that’s true to your brand, but your phone still isn’t ringing. Implementing a strategic digital marketing plan, with blogging as a key feature, can help solve this…
Why journalists need to care for their mental health
In previous decades, numerous academic articles have examined the mental health toll on journalists and found ample evidence to support why journalists need to pay attention to their mental health. As a journalist that recently reported on the gay club shooting that occurred at Club Q in Colorado Springs on Nov. 19, I have personally…