Services
Every brand has a story — but not every story is told strategically.
As a content strategist and brand messaging consultant, I help growing businesses, nonprofits, and creative teams pair story with strategy to drive measurable growth.
Lead Generation & SEO Campaigns
Grounded in strategy and guided by storytelling, I create and refine content systems that keep your brand visible, cohesive, and performing long after launch.
My focus areas include:
- Lead magnet strategy, development, and promotion
- Funnel design and automation workflows (web, email, paid)
- SEO content and landing pages optimized for conversion
- Campaign analytics and performance tracking
Brand Storytelling & Copywriting
Transforming insights into influence, I ghostwrite reports, articles, and executive messaging that build authority, deepen trust, and position your brand as a leader.
My focus areas include:
- Brand voice and messaging framework development
- Founder and mission-based storytelling
- Website and campaign copy aligned with brand identity
- Brand repositioning and audience-driven content refreshes
Content Strategy & Management
Grounded in strategy and guided by storytelling, I create and refine content systems that keep your brand visible, cohesive, and performing long after launch.
My focus areas include:
- Data-driven content strategy designed to scale
- SEO-driven website content
- Longform reports and editorial writing
- Email, newsletter, and campaign copy
- Content audits and optimization roadmaps
Thought Leadership & Messaging
Transforming insights into influence, I ghostwrite reports, articles, and executive messaging that build authority, deepen trust, and position your brand as a leader.
My focus areas include:
- Executive ghostwriting (articles, reports, whitepapers)
- Thought-leadership content for B2B and nonprofit brands
- Research, interview-based storytelling, and editorial approach
- Strategic media placement and industry brand building
Supporting Services
Because powerful storytelling doesn’t stop at the words.
I offer creative and strategic support that ensures your message looks as strong as it sounds.
Graphic Design Support
Clean, cohesive visuals that elevate your written content — from social campaigns to lead magnets, such as reports or checklists.
My focus areas include:
- Branded social post templates
- Ad and campaign graphics
- Blog, email and report layouts
- Lead magnet and presentation design
Social Media Strategy
From planning to publishing, I help brands turn content into connection through intentional social strategy and management.
My focus areas include:
- Social content calendars and campaign planning
- Voice, tone, and messaging alignment across channels
- Audience growth and community engagement strategy
- Performance tracking and insights reporting
Kind words from clients collaborators mentors
"Catherine's ability to transform ideas into high-quality, on-brand content has strengthened our internal workflows and client relationships, and her professionalism and creative leadership make her invaluable across departments."
"Catherine's vision was pivotal in refreshing our approach to online connection with our audience; providing us new avenues to test the effectiveness of our brand messaging among our donors and patients."
"We are so thankful in Catherine’s expertise in helping designing a new website for our real estate group! Service is 10/10!"
Simple pricing for powerful writing
Because every project has its own story — and strategy. My pricing is designed to reflect both the depth of strategy and the quality of execution that each brand deserves.
Below is a general guide to help you understand where most client partnerships begin.
Project-Based Copywriting
Ideal for single-scope projects such as landing pages, campaign copy, or SEO-optimized blog series.
- Discovery & strategy session
- Up to 1,000 to 2,000 words per piece
- SEO research and technical recommendations
- One round of revisions per piece
- Ideal for: Website Copy, Blog Articles, Campaign Landing Pages
Brand Storytelling & Messaging Packages
Comprehensive storytelling and brand messaging packages designed to refine your voice, clarify your positioning, and unify your communications.
- Brand voice & messaging framework
- Foundational website and "About" copy
- Messaging guide for internal & external
- Two rounds of revisions
- Brand style guide
- Ideal for: Rebrands, Product or Campaign Launches, Organizational Storytelling
Lead Generation & Content Strategy
Retainer-based support that blends storytelling with data-driven marketing — perfect for brands that want a consistent, measurable content engine.
- Campaign strategy, content planning and SEO oversight
- Monthly content production of set deliverables (articles, blogs, emails, landing pages, socials)
- Keyword tracking, analytics, and lead reports
- Two or three strategy calls per month
- Ideal for: Growth-Stage Brands, Nonprofits, B2B Organizations
Cross-Team
Marketing Support
Strategic leadership or support for brands that need a partner to guide cross-functional marketing efforts — without the cost of a full-time hire.
- Multi-channel campaign coordination
- Team alignment & project oversight
- Quarterly strategy and analytics reporting
- Cross-team support, spanning from strategy, design, or content creation
- Ideal for: Small Teams, Nonprofits, Businesses in Transition
Let's shape your story together
Want your brand to sound like you? I’d love to help you find the words that make people feel something.